Graphic Design For Outdoor Signs
Why Use Graphic Design for Outdoor Business Signs?
Your exterior sign is the first impression of your business, it can drive customers to your business or away. Graphic sign design tells your consumers what you do and provides a professional image creating a feeling of trust.
Our Graphic Sign Design Process
Experience a stress free and hassle free sign design process for your business sign. Reflection signs is a full service sign company that does sign design, site surveys, city permit applications and procurement, and sign installation. Rest assured that this process will be done right so that you can focus on your business.
- Learn about your business – We take the time to get to know about your business so that our sign design can tell your consumers what you do and compel them to use your services
- Determine your needs – Our professionals deal with city codes and building guidelines all the time and will find out what size, type, and shape of sign your building allows
- Custom Sign Design – Our graphic designer creates a custom sign design that is uniquely your own. With years of experience as a graphic sign designer we have been told that our designs go beyond what most business owners could have imagined for their business.
Graphic Design for Exterior Business Signs
Do you have a logo? Do you have the art file for your logo? Can it be reproduced on a sign, vehicle wrap, or the side of a building? No matter if you are a new business or an established business, at some point a branding message will need to be placed on a business cards, stationary, and brochures. But did you know that the art used for these paper items don’t always translate well for signage?
Case in point: Our good customer, Holy Smokes Colorado, had a logo:
As you can see, this logo is in a “portrait” layout. Their exterior lighted sign, is “landscape”. Unfortunately, if we used the logo as designed, the impact would be lost because of the white space on either side of the logo. This is where having a graphic design team is important for a sign company. The graphic designers at Reflection Signs & Graphics took elements from their logo and transformed it into an eye catching, vibrant, design just perfect for an exterior, backlit sign.
Now, their customers can find them and new ones will be attracted to this bright, vibrant exterior sign!
Graphic Design is Critical for Outdoor Business Signs
Your exterior business sign is not only a way to tell customers where you are located, it also defines your brand. First impressions for a business can be created with a custom outdoor business sign. Professional graphic design for signs tells the consumer what you do and gives them a sense of your business. Graphic design plays a critical role in creating a feeling for the consumer to help them decide if they will use your business or not.
Sign Permits and Site Surveys
In addition to first impressions, each city has code and requirements for outdoor business signs. An exterior sign must be compliant with local codes and permits must be pulled in order to get an outdoor business sign up. We provide full exterior sign services from graphic design to creation to site surveys and permit applications. Get more than graphic sign design, have a hassle free experience for your business sign.
For more information about branding, read our blog article.